Working remotely is great, but I love the opportunity to connect with people face to face! In the next couple of days I will get to meet my good friends from Boston as well as many of social media’s finest.
If you’re in the area, join us! I want to meet you!
Monday night – Rachel Happe & Jim Storer are two people who really know community! They have founded The Community Roundtable, a resource for Community Managers to network & learn together in a peer environment. Rachel & Jim have put together a meetup for me in Boston. Join us to talk about all things community!
Dutch treat drinks/dinner at The Barking Crab
Monday, June 22, 2009
6:00 PM – 10:00 PM (ET)
On Tuesday night, there’s a meetup organized by Peter Kim. It’s another great opportunity to connect.
Here’s an overview of my half day workshop on Monday:
Session Title: Redefine Customer Communication: A Framework for Social Media Success #e2conf5
Date: 6/22/2009
Time: 1:00 PM
Room: Lewis
Sponsored by one of my FAVORITE resources! 
Are you Ready to Redefine Customer Communication? Customer engagement is being revolutionized by new tools and methodologies in social media. Leading enterprises which embrace the adoption of social media are experiencing profound improvements in how they engage with customers, whether in marketing, product development, sales or customer service. Online consumer conversations offer companies the opportunity to realize increased customer satisfaction & loyalty, shortened sales & product development cycles, expanded markets, competitive insight & more. This half day workshop will discuss a framework for how social media can be adopted in business and the strategies that will help you to effectively connect with your customers in a direct and cost efficient way.
Course Outline
* Explore key concepts & methodologies for monitoring online conversations & community related activity with relationship of how they relate to your business needs.
* What are your business objectives for listening, engaging & supporting community?
* Breakout sessions to explore strategies for internal, B2B, & B2C communities
* Who should coordinate this effort? Definition of the emerging social media/community oriented role
* A review of compelling case studies to support discussions with executive level & stakeholders
* An overview of supporting resources
Who Should Attend
This workshop is intended for anyone interested in better serving their customers & improving their products to reflect consumers expressed needs & desires. This includes executive level & management from public relations, communications, marketing, product development and customer service.
You Will Learn
Join us in discussions of strategies that guide you with specific steps to identify online consumer conversations and how they will contribute to your business objectives.
Leave A Comment